The Challenge:
When my previous company Otto shut down before we shipped our first product, I experienced first hand the saying that hardware is hard. I joined Fictiv to make the hardware development process easier. Fictiv is building a platform both to help design components and to get them produced at scale.
The company that started with 40 people when I joined in 2018, now has 200 people working in 3 countries in 2021. We experience all the challenges that come with scaling so quickly.

The Result:
By mapping business processes to their corresponding data flows and performing data analysis, I have been able to help:
- Increase conversion on overseas orders by 10%
- Reduce the time to request a customer quote by 75%
- Scale the daily output of the Quality Control team by 2X
- Allow the overseas fulfillment team to handle 3X the number of orders without increasing headcount by streamlining internal communication
Lead a cross-functional business team to identify and prioritize software roadmap initiatives.
Build and manage systems using no-code automation platforms that handled 70% of Fictiv’s core business.



